Two leading journals publish NewDawn article on Negotiation. The Chartered Institute of Purchase and Supply and the Institute of Sales and Marketing Management have both published an article about the lessons businesses can learn about negotiation from the Royal Marines. The article written by Simon Buzza was published in March 2011 in the CIPS Journal at: www.supplymanagement.com/analysis/features/2011/sink-or-swim/
The same article appears in the March/April edition of Winning Edge magazine under the heading ‘How to fight for a deal’