Profitable Relationship Management and Managing Scope Creep, Wunderman in Seattle USA
In April 2013, NewDawn Partners delivered Profitable Relationship Management and Managing Scope Creep training programmes for Wunderman in Seattle. Many PR and Communications Agencies are struggling to manage the growing power of procurement in this sector, and the impact this is having on agencies lowering their blended rates. The NewDawn Partners have had a long and successful relationship with the Advertising Sector and have provided training programmes addressing this specific issue to numerous Agency Groups across the globe including in USA (Miami, New York and Seattle), South America (Sao Paulo), China (Beijing and Shanghai), Singapore, India (Mumbai), and Europe (Paris, Berlin and London).
“This was an excellent programme which exceeded my expectations and was delivered by people who really understand negotiation.” Group Account Director, Wunderman Seattle.
